AMPER

AMPER is a high end fitness studio in Zona Real, Guadalajara. We were tasked to create an aspirational identity that creates a sense of belonging to an exclusive studio. Simplicity and impact are the main values we focused when designing the brand. We created a strong logo that evoques the A of AMPER and pair it with beautiful typography. By replicating the brand elements in the facade, interior, environmental graphics and merch we’ve created exclusiveness and a club like feeling to the studios overall design.